Posts Tagged ‘coca cola subliminal messages’

Marketing 101 - Coca Cola Subliminal Messages

Tuesday, June 9th, 2009

coca cola subliminal messages

Subliminal advertising has been popular ever since the fifites and sixties due to the now famous “james vicary cinema subliminal tudies. Possibly the best known examples of subliminal advertising around the world are the coca cola subliminal advertising campaigns

Here’s a quick fact on coca cola – a survey was done, which found the term “coca cola” itself to be the 2nd most recognized word in the word – right behind the international phrase “OK”

How much of this has been down to their subliminal ads is unknown, but ould Coca Cola really go to all the trouble of placing suggestive and often sexual subliminals across their media, products and advertising if it did not give them any benefit?

Unfortunately we jdont know if they have done trials to compare the effectiveness of subliminal adverts against regular ads, and as you would expect coca cola stay quiet whenever they are probed about their undercover advertising efforts. But everything about Coca Cola is planned down to the minute detail, so it is not likely to be an accident that these suggestions find themselves there – for example the minute detail of the shape of the bottle – even that is in the hour glass shape of a woman!

Why Does Coca Cola Do This?

Well generallysubliminal persuasion tactics help to create a link their brand to qualities you are attracted to - for example, sex, youth, glamour and fun!

One example where perhaps coke are trying to be young and fashionable is if you turn a drink can upside down. You can make out two faces, and one of them appears to be snorting a line of cocaine.

If a giant such as Coca Cola are using subliminal messages then why aren’t you? You can use them to make improvements in your life, especially if you have issues in your mind you can’t seem to move past. View our wide range of subliminal cds here.