Aboriginal Buying Group

Jorge Olson’s, “The Unselfish Guide to Self Promotion,” is a rare find among the multitude of self-help success books. This is not an “all about me” book like most others you will find on the market. Olson’s book takes you to a new adventure of self awareness in family, in life and yes, in business. Instead of just doing shameless self promotion in the traditional way, Olson will show you through life lessons that have catapult him to great success, happiness and self realization in business and in family.

I must admit that I approached reading “The Unselfish Guide to Self Promotion” with some apprehension. But, the title intrigued me enough to see if Olson could pull off the melding of these two utterly opposing thought processes … “unselfish” and “self promotion.” My apprehension dissipated in the first 25 pages as Olson masterfully wove in his early life lessons and the contrasts of growing up in Mexico with little and the opportunities that existed just across the US border in San Diego. Here, Olson set the tone for the remainder of the book by delivering his own “theory of relativity.” Yes, everything is relative based on one’s perspective, position in life, wants and needs. “Unselfish” means taking the time to understand that what’s relative to you can be quite different to each individual.

With the true meaning of “unselfish self promotion” being established in Part One, Olson devotes Part Two to delivering solid guidance and lessons to apply unselfish self promotion in every segment of your life - business, personal and community service. Again, stories and examples from Olson’s life prove to the reader that his approach is not only doable, it is truly a pathway to achieving one’s full potential - and doing so with integrity and caring for those around you.

Olson wraps up the book in Part Three with a comprehensive “toolkit” of advanced strategies to promote, market and network your way to selling yourself wherever you choose take your career and life. These are solid, proven strategies that target establishing a presence on the Internet right through to the in’s and out’s of public relations. You will discover Jorge’s amazing strategies on social media, social networking and internet marketing. You will be able to apply these strategies immediately in your business and personal life.

Take some time away from today’s stressful headlines on the economy and global challenges and spend some unselfish time on yourself. “The Unselfish Guide to Self Promotion” will not only give you a better handle on what’s “relative” to you, it will set your thinking and behavior in such a way that you will achieve all you want by helping others achieve that they want.

Jorge S. Olson is a self proclaimed eternal teenager! He is a keynote speaker and owns several businesses. He made it to CEO at the age of 28 and has worked with small companies and fortune 500 enterprises helping them with sales, marketing and strategy. Jorge S. Olson is the author of several books, his latest book is The Unselfish Guide to Self Promotion found in bookstores and online at Amazon.com or UnselfishPromotion.com.com

Neil Ducoff is author of “No-Compromise Leadership” (DC Press/January 2009), and CEO of Strategies, a Connecticut-based training and coaching company that teaches leaders and organizations how to live the no-compromise mantra. With experience of 38 years he is now a speaker, author and coach.

Every week I read at least 20 blogs that have the word “Shameless Self Promotion” in them when the writers mention themselves or products.It is really strange to see how many people out there use those words.  I get blog posts daily related to self promotion and the majority of them are start with the words “a bit of Shameless Self Promotion”. 

You might think that the title “Shameless Self Promotion” appears once in a while here and there on a blog or a website. No, I’m talking 80% of the internet posts that talk about self promotion start with some variation of “Shameless Self Promotion”.When I saw this I decided to write a blog, then articles and finally a self help book.

Do you think people don’t like selling themselves?Are you afraid that others will not like you because you are selling or marketing or promoting? What’s going on?  For starters, most of these internet entries come from people that have great content on their websites and blogs, so promote it, otherwise people will never find out and benefit from that content.

Maybe I can change your mind on what Self Promotion is and why it is never shameless.  You see, self promotion is an impulse that started with survival, with a primal instinct of self preservation.  Soon after it turned into a social skill that also required helping others to survive and strive in society in order to have more people helping each other and, yes, helping you.  This was the beginning of self promotion and it evolved into what we have today.  

Now, you also have to remember that if you have a good product or a good service and people will benefit from it there is no shame in promoting it.  After all, you are providing a solution.This single thing is the premise of this post.  –If you provide value you need to promote it- This value can be with a product or service and it can also be form your advice, expertise, stories or blog posts.  It is what I call “Unselfish Self Promotion”. 

Unselfish Self Promotion means that you provide value first. You always provide some kind of “worth” to sociaty or readers or strangers.  You provide it in content, products, advice and friendship.If you are unselfish and provide value you are using self promotion, or “unselfish self promotion”.

Jorge S. Olson is an author and keynote speaker on teamwork, leadership, marketing and self promotion. Jorge is an eternal teenager, author and keynote speaker. His latest self-help book “The Unselfish Guide to Self Promotion” will teach you how to sell yourself and your ideas all by helping others and making a difference in the world.  You can find his latest book ‘The Unselfish Guide to Self Promotion” on http://www.UnselfishPromotion.com